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E-LOAN: Radically Simple

E-LOAN: Radically Simple
The old way of banking can be intimidating, frustrating and outright unfair. At E-LOAN, we do things differently. We specialize in hassle-free, honest lending and secure deposits with great rates—all with unmatched customer privacy and no surprises.
Keep it simple with E-LOAN.
Expect Fairness
Most banks pay their loan consultants higher commissions for higher rates. That means they benefit from charging you more. E-LOAN is different. Our consultants don't make a commission based on the rate of your loan or deposits. So count on getting the excellent rates you deserve.
Demand Privacy
Our position is simple: Your personal information is your private property. Named America's highest ranking online financial services company for privacy, we never sell or share your information with third party marketers. In fact, we won't share it with anyone unless you explicitly instruct us to do so.
Maybe that's why The Customer Respect Group, an international research and consulting firm that focuses on how corporations treat customers online, named E-LOAN number 3 out of 464 major corporations in matters of protecting privacy.
Learn how E-LOAN led the fight for the strictest privacy law in the country.
Seek Honesty
E-LOAN, unlike most lenders, never changes your rate at closing or surprises you with extra fees at the last minute.
At E-LOAN, we tell you upfront that we sometimes use overseas companies to process and service loans. Our secure international affiliates can lower costs, creating a savings we pass on to you. Unlike our competitors however, we always leave the choice between domestic and overseas services to you.
Recognition
Rated "Best Overall" Mortgage Web Site for Third Consecutive Win (February 2007)Once again, Keynote WebExcellence has ranked E-LOAN as the number one mortgage web site. E-LOAN took top honors in all user tasks, which included Get Rates and Select Loan, Apply for a Mortgage, Apply for a Home Loan, and Learn. Press Release
E-LOAN Ranked #1 for Customer Respect (November 2006)The Customer Respect Group, an international research and consulting firm that focuses on how companies treat their online customers, reported that the E-LOAN Customer Respect Index (CRI) Rating was the highest among all financial services firms in their independent survey. E-LOAN led the overall ranking with a consumers' trust index score of 7.9 compared to the industry average of 5.7. Press Release
Awarded Top Financial Company for Privacy (March 2006) A national independent study of consumers conducted by TRUSTe and the Ponemon Institute ranked E-LOAN as one of the top three most trusted companies for privacy in the United States.
We received this prestigious honor after undergoing stringent reviews from both consumers like you and a panel of experts.
Original article: TRUSTe/ Ponemon Institute Most Trusted Company for Privacy Survey & Award
Ranked #3 in Privacy (August 2005) The Customer Respect Group placed E-LOAN at #3 of 464 major corporations in matters of protecting privacy. E-LOAN was the only financial company to make the top ten.
Safest Places on the Web (Computerworld: April 2005)E-LOAN was listed as one of the "Top 20 Safest Sites" in the April 2005 edition of Computerworld Magazine. Consisting of websites that met or exceeded certain criteria for protecting private information, E-LOAN joined the ranks of companies like eBay, Apple and Yahoo.
Original article: Safest Places On the Web
Highest Customer Respect Rating (March 2005)E-LOAN received the highest rating in the First Quarter 2005 Online Customer Respect Study of North America's largest financial services firms. Learn more about our customer respect rating.
Easiest Site For Consumers to Use (March 2004)E-LOAN's Home Equity website was rated Easiest for Consumers to Use and cited for "Least Amount of Effort to Apply" and "Fast Process." Learn more about our ease-of-use recognition.
Upfront Mortgage LenderE-LOAN is the only certified Upfront Mortgage Lender (UML), having adopted the most stringent policies around up front information disclosure. UMLs provide mortgage shoppers with all the information they need to make an informed decision before applying for a mortgage, and also guarantee them fair treatment throughout the entire process including closing.

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